XIJIAO is a business hot pot brand in Lanzhou, Gansu Province. Because of its proximity to the Mogao Caves in Dunhuang, it has given Dunhuang culture, making it a hot pot brand with cultural characteristics and business attributes.

The nine colored deer in Dunhuang culture were recreated, and the deer of Eastern culture and the characters of Western culture were combined into a logo with a streamlined form, rich in Eastern feelings and Western charm. With reference to the classical culture, the redesigned pattern and the reshaping of the "Flying Sky" are inherited and carried forward, making them the most representative brand assets of XIJIAO.